Structure for commercial follow-up and pipeline

Challenge

New business came through the network; follow-up got lost in the rush of placements.

Solution

Follow-up and pipeline structured: replies, next steps and client conversations in one place.

Outcome

Less manual pipeline work and follow-up that no longer stalls.

About the collaboration

At recruitment firm De Wervingsfabriek, new business mostly came through the network and commercial follow-up got lost in the rush of placements. We structured the follow-up and the pipeline: replies, next steps and client conversations in one place, with a fixed way of working around it.

Curious what we can do for you?

Book an intro call. In 20 minutes we look at where things leak for you and whether there is a match.